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Rebecca Van Herck

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Projects

Projects as PhD researcher

The effect of linguistic wrapping on customer outcomes. A closer look at interpersonal strategies in German and UK B2C complaint management (2017 - 2021)

Publications

Most recent publications

Verhaegen, Hanne, et al. “Het Effect van Genderneutrale Voornaamwoorden Op Tekstkwaliteit En Male Bias: Generische Verwijzing in Een Arbeidsreglement.” VIOT 2024, Abstracts, 2024, pp. 71–72.
Van Herck, Rebecca, et al. “The Impact of Employee Empathy on Brand Trust in Organizational Complaint Response Emails : A Closer Look at Linguistic Realization.” INTERNATIONAL JOURNAL OF BUSINESS COMMUNICATION, vol. 60, no. 4, 2023, pp. 1220–66, doi:10.1177/23294884211032316.
Verhaegen, Hanne, et al. “Het Effect van Genderneutrale Voornaamwoorden Op Tekstkwaliteit En Male Bias : Generische Verwijzing in Een Arbeidsreglement.” Taal En Tongval Conferentie 2023, Abstracts, 2023.
Van Herck, Rebecca, et al. “A Unique Blend of Interpersonal and Transactional Strategies in English Email Responses to Customer Complaints in a B2C Setting : A Move Analysis.” ENGLISH FOR SPECIFIC PURPOSES, vol. 65, 2022, pp. 30–48, doi:10.1016/j.esp.2021.08.001.
Van Herck, Rebecca, et al. “Person- versus Content-Oriented Approaches in English and German Email Responses to Customer Complaints : A Cross-Cultural Analysis of Moves and First-Person Pronouns.” INTERCULTURAL PRAGMATICS, vol. 18, no. 2, 2021, pp. 203–43, doi:10.1515/ip-2021-2003.

Full bibliography