Prof. Dr. Geert Jacobs

Declercq, Jana, and Geert Jacobs. “‘It’s Such a Great Story It Sells Itself?’ Narratives of Vicarious Experience in a European Pharmaceutical Company.” JOURNAL OF PRAGMATICS, vol. 152, 2019, pp. 89–102.

Kowal, Eliza, and Geert Jacobs. “Does Addiction Belong in Modernity? Discursive Strategies of Exclusion in Polish Public Awareness Campaigns.” DISCOURSE CONTEXT & MEDIA, vol. 28, 2019, pp. 27–34.

Van den Bogaert, Sarah, Jana Declercq, Thierry Christiaens, et al. “In the Land of Pharma : a Qualitative Analysis of the Reputational Discourse of the Pharmaceutical Industry.” PUBLIC RELATIONS INQUIRY 7.2 (2018): 127–147. Print.

Jacobs, Geert. “Organizations and Corporate Communication : Linguistic Ethnography in the Newsroom.” The Routledge Handbook of Language and Media, edited by Colleen Cotter and Daniel Perrin, Routledge, 2018, pp. 178–89.

Valeiras-Jurado, Julia, et al. “Revisiting Persuasion in Oral Academic and Professional Genres : Towards a Methodological Framework for Multimodal Discourse Analysis of Research Dissemination Talks.” IBERICA, vol. 35, 2018, pp. 93–118.