What we mean when we say fashion

Start - End 
2014 - 2017 (ongoing)
Department of Translation, Interpreting and Communication
Research Focus 



This project aims to illustrate what happens to fashion communication in the digital era, investigating fashion magazines in five different countries (France, Italy, Portugal Netherlands, United Kingdom). It analyses the type of communication proposed, the interactivity and the readership of the magazines, the themes of the Facebook posts and the Twitter tweets and the pictures, the content and the languages in use.

A corpus of Facebook posts and Twitter tweets will be collected during in different moments of the year.